Principal Content Strategist and Head of Digital

OVERVIEW OF THE ROLE

The National Gallery is seeking an experienced leader and specialist in content strategy, communications and digital engagement to drive its ambitious vision, innovative approach to content and focus on national engagement. This role is pivotal in deepening the Gallery’s engagement with audiences, growing its community of supporters, and attracting and building strategic content partnerships.

Joining the Marketing, Communications and Visitor Experience Portfolio, you will develop and lead a Gallery-wide, content and digital strategy, ensuring the amplification, impact and reach of the National Gallery’s collection, program and agenda.

Leading the Content and Digital team of over ten staff, you oversee digital platforms, engagement and content creation, ensuring that the Gallery’s content and online presence is distinctive, purposeful and contemporary. The department is responsible for managing the National Gallery website and platforms, the imaging studio and digital asset management system and content production and distribution including videography, photography, editorial and content partnerships.

The role is also responsible for the development and maintenance of content and technology for the Gallery’s website and supporting platforms, working in collaboration with IT and external vendors. The role has oversight of key projects, procurement and contract management ensuring Gallery policies and processes are followed and quality outcomes are delivered.

As a senior leader you will contribute your creativity and expertise to practices, policies and processes that will positively shape the future of the National Gallery.

An order of merit may be established from this selection process and may be used to fill future identical vacancies over the next 12 months. Selection may be based on application and referee reports only. If you do not wish to be added to an order of merit, please notify us in your application.

The role of Principal Content Strategist and Head of Digital is an ongoing full-time role reporting to the Assistant Director, Marketing, Communications and Visitor Experience.

CONTACT

Further information about the position may be obtained by contacting Susie Barr, Assistant Director, Marketing, Communications and Visitor Experience on +61 2 6240 6472 or susie.barr@nga.gov.au